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A bit about me
I'm April, a digital designer, developer and marketer based in Chippendale, NSW.
In a nutshell, I help businesses with their digital strategy.
This often means anything from whitepaper design to building websites and landing pages to setting up social media ads - and I absolutely it!
After graduating from uni with a degree in Creative Writing (which comes in handy when I'm writing ad copy for clients and when I'm wisecracking on Facebook), I found myself on a path towards digital marketing as a copywriter and link builder. Working with both the marketing and development teams during these years made it easier for me to pursue and learn more about web development and online marketing.
Fast forward a couple of years and several website projects later, I moved to Australia to be with my husband and ended up working full-time as an Information Architect for a long-time client.
I got to lead the Design Team, which grew to a group of four and was focused on helping clients make the most of the Business Intelligence Analytics reporting tool, as well as support the marketing side of the business. It was an amazing experience where I got to learn from all parts of the business from sales and marketing to product development and consulting.
After five years, I realised that I wanted to focus and learn more about the part of the role I enjoyed the most - implementing digital campaigns with the marketing team.
So, here I am
But first, coffee!
Here's a glimpse of how I usually work through projects:
Connect with me
I'd love to hear about what you're working on!
Oh and I'm also on Unsplash, where you can go and get free do-whatever-you-want photos.